hoppers – home entertainment release
social creatives | digital takeovers | localisations | end card design
Brief
Design a series of integrated campaign creatives for the release of home entertainment for Hoppers, including social creatives, endcards, digital takeovers and roadblocks.
Concept
King George’s Wild Workout – To capture the upbeat spirit of the campaign, I looked to the bold colours and graphic language of 90s disco. A system of animated lines was developed to reinforce movement, energy, and the excitement of the workout.
Client
Created for Disney at Silk Factory
